In June 2018, Færder Marketing published an article about achieving HubSpot Silver status after becoming a partner that January. The article is retained as part of the business’s history.
The status and timeline refer to the account published in 2018. They do not document today's partner level, certifications or company structure.
What the work involved at the time
The original text described an inbound marketing initiative using expert content, search visibility, contact points and follow-up. The work aimed to make it easier for potential customers to understand the offer and take a relevant next step.
Content was connected by topic, and resources and forms were added to the website. This describes the direction of the work at the time, not a new set of results.
Partner status is not the same as customer impact
A partner designation describes a provider programme at a particular time. It does not, by itself, establish that every customer project was profitable or that specific results were caused by the system.
When assessing customer work, consider the task, period, actions and actual measurement. A partner-tier announcement cannot replace this.
What can we learn from this?
The most relevant connection is between content and follow-up. A business needs clear explanations, good contact points and someone responsible afterwards. Tools should be chosen according to how this work will be done.
The earlier article’s goal of reaching the next partner tier and references to current employee certifications have been removed. This page does not present historical ambitions as today’s plan.
Read about choosing tools today
Current terms for HubSpot’s programme and products are available from HubSpot. If you are considering the platform, what HubSpot is and if you need it better starting points than this historical milestone.
For current work and services, see our services and selected projects.
